Frontiers in Art Research, 2024, 6(4); doi: 10.25236/FAR.2024.060409.
Yanzhe Yang1, Lulu Zhang2
1College of Network Communication, Zhejiang Yuexiu University, Shaoxing, China
2EIT Data Science and Communication College, Zhejiang Yuexiu University, Shaoxing, China
This paper aims to explore the development trends and innovative directions of digital media art within the framework of semiotics theory. By innovating symbol language, expanding symbol meaning boundaries, strengthening symbol interactivity, and enhancing social and cultural influence, digital media art can create expressive and unique works, bringing audiences a new artistic experience and thinking. This paper explores the important value and influence of digital media art in contemporary society from the perspectives of artistic practice and technological innovation, and looks forward to the possibilities and challenges of future development of digital media art based on semiotic perspectives.
digital media art, semiotics, artistic expression, social and cultural influence
Yanzhe Yang, Lulu Zhang. The Development Mode of Digital Media Art Based on Semiotic Perspective. Frontiers in Art Research (2024) Vol. 6, Issue 4: 51-55. https://doi.org/10.25236/FAR.2024.060409.
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