Proceedings IJCIEOM – International Joint Conference on Industrial Engineering and Operations Management


ICIEOM2023_FULL_0034_37798

OPERATIONS STRATEGIES IN THE RECRUITMENT PROCESS PRE-EXPOSURE PROPHYLAXIS TO HIV


ÁREA: 04.Healthcare Management

RESUMO:
Making HIV pre-exposure prophylaxis (PrEP) easily accessible to adolescents requires enabling and strategic recruitment and linkage to PrEP services. The PrEP1519 project is a single-arm, demonstration cohort study of daily oral antiretrovirals as PrEP among adolescent men who have sex with men (AMSM) and transgender women (ATGW) aged 15-19 years old in Brazil. The objective was to apply and analyze operational strategies in recruitment methods for prospecting adolescents in the context of social vulnerability. Participants were recruited by trained peer educators who engage with youth at gatherings, venues, events, and schools; through online social media and mobile apps. The data were collected between 2019-2020 in Salvador, Brazil. Based on a literature review, statistical methods were used to apply decision-making and operations management methods to direct recruitment strategies. Gender identity (p=0.006) and sexual orientation (p=0.007) were significant-ly relevant to recruitment methods. Even without a large Pearson relation-ship, the construction of the cross-tabulation for the other variables facilitat-ed decision-making to direct recruitment resources. Well-trained youth peer educators effectively recruit aMSH and aTGW for PrEP. However, recruiting needs direction for consistent decision-making to rethink or reinvent strate-gies or new paths when a strategy reaches its limit.

PALAVRAS-CHAVE:
healthcare, strategy and organizational engineering, quality management.



DOI: 10.14488/ijcieom2023_full_0034_37798
AUTORES:

CARLOS JEFFERSON DE MELO SANTOS
PREPARA SALVADOR - UFBA

ANGELO MARCIO OLIVEIRA SANTANNA
FEDERAL UNIVERSITY OF BAHIA






ISSN ENEGEP: 23183349 / ISSN IJCIEOM: 23178000


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