MLA
Mugambwa, Joshua, et al. "The Embeddedness of Branding and Marketing in City Governance in the Developing World." Handbook of Research on Urban Governance and Management in the Developing World, edited by Joshua Mugambwa and Mesharch W. Katusiimeh, IGI Global, 2018, pp. 414-430. https://doi.org/10.4018/978-1-5225-4165-3.ch023
APA
Mugambwa, J., Nabatanzi-Muyimba, A. K., & Obedgiu, V. (2018). The Embeddedness of Branding and Marketing in City Governance in the Developing World. In J. Mugambwa & M. Katusiimeh (Eds.), Handbook of Research on Urban Governance and Management in the Developing World (pp. 414-430). IGI Global. https://doi.org/10.4018/978-1-5225-4165-3.ch023
Chicago
Mugambwa, Joshua, Annet K. Nabatanzi-Muyimba, and Vincent Obedgiu. "The Embeddedness of Branding and Marketing in City Governance in the Developing World." In Handbook of Research on Urban Governance and Management in the Developing World, edited by Joshua Mugambwa and Mesharch W. Katusiimeh, 414-430. Hershey, PA: IGI Global, 2018. https://doi.org/10.4018/978-1-5225-4165-3.ch023
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