Research on the Industry Mode of Cultural and Creative Product From Intelligent Perspectives

DOI

10.2991/assehr.k.201102.005How to use a DOI?

Keywords

intelligent cultural and creative product, cultural IP, industrial model

Abstract

In the context of intelligence, modern technologies have constructed a new communication context, which gives cultural and creative industries unprecedented development opportunities. However, in the process of intellectual exploration of cultural and creative products, technical methods itselves cannot contribute to the positive development of cultural and creative industries. Driving for the mutual empowerment of cultural connotation and intelligent technology, accurately grasping the real needs of target clients and giving reasonable guidance, creating intelligent cultural and creative products that can withstand the market test while building a complete industrial model, and creating Chinese cultural symbols with social recognition and international influence..which are the real future-oriented ways of production and cultural communication of cultural and creative products.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Rui Xie
PY  - 2020
DA  - 2020/11/04
TI  - Research on the Industry Mode of Cultural and Creative Product From Intelligent Perspectives
BT  - Proceedings of the First China Xijing Intelligent Media Forum (CXIMF 2020)
PB  - Atlantis Press
SP  - 25
EP  - 29
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.201102.005
DO  - 10.2991/assehr.k.201102.005
ID  - Xie2020
ER  -