sUBLIMINAL INFORMATION AND ITS INFLUNCES ON EXPRESSIVE ANDPER FORMANCE BEHAVIORS

نوع المستند : المقالة الأصلية

المؤلف

minufiya univeristy

المستخلص

 behavior
(aesthetic feelings) and performance behavior (mathema*~cal
problem solving) in the light of openness to experience facets, by using 30 Egyptian male university students aged between 18-21 years. Ain :Arabic version of the Openness to<Experience’Fest Neo PI-R), and a locally designed test for measuring Aesthetic Feelings for Paintings were used. Results showed .that the effects of subliminal information on expressive behavior were stronger than on performance behavior. Weak and not significant,relationships between openness to experience facets and direct subliminal information influences has been found.Subliminal perception: Findings of the previous research studies showed that subliminal informatio <influence different types of behaviors, among them,<brpathological behavior (Silverman & Geisler, 1986; Khalil,
1989; 1994); learning (Eriksen, 1960; Harrison, 1970); sales
behavior (McConnell; , Culter & McNeIl, 1958); attitude
change (Swart & Morgan, 1992); and academic
performance (Parker, 1982). Subliminal perception in the
psychological literature refers to the, registeration and
processing of weak stimu]! which ”;lay remain outside
awareness (Borg~at&Goulet, 1983). Hence, the term
”awareness” is l,1pi an” operative or .determinative- It is
rather a stimuliJS .intensity,subliminai is,adopted under the
level, at whi~~, the person decides thatthere is no stimulus
(Khalil, 1989;’1994)
Shevrin and Rennick (1967) ’reported that the
subliminal stimuli, which could produced a behavioral
effect, were also instrumental in modifying an ongoing
electrocerebral response. Hartley, 1969 (cited in: Dixon,
1971) pointed out that there are cortical discrimination of
the subliminal emotional stimuli. Dixon (1966) reported
that ”the perceptual defence and kindled ppenoJ?lena

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