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Revenue management education (RevME), 30 April–2 May 2015, University of Delaware, USA

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Journal of Revenue and Pricing Management Aims and scope

Abstract

On 30 April–2 May, 2015, an inaugural Revenue Management Education Workshop on teaching Revenue Management (RM) was held at the University of Delaware. Made possible through generous support from Hyatt, the initiative was launched by Prof. Dr. Zvi Schwartz in order to facilitate a dialog among a selected group of hospitality RM educators and key industry players including: major international hotel chains, RM related technology and service providers and leading hospitality educators from worldwide universities. This article summarizes key themes emerged from the discussion and highlights the main challenges currently faced by RM educators.

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Authors and Affiliations

  1. Hotelschool The Hague, The Hague, The Netherlands

    Larissa Koupriouchina

  2. Department of Business Studies, Leiden University, Leiden, The Netherlands

    Jean-Pierre van der Rest

  3. London School of Hospitality and Tourism, University of West London, London, UK

    Xuan Lorna Wang

Authors
  1. Larissa Koupriouchina
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  2. Jean-Pierre van der Rest
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  3. Xuan Lorna Wang
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Correspondence to Larissa Koupriouchina.

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Koupriouchina, L., van der Rest, JP. & Wang, X. Revenue management education (RevME), 30 April–2 May 2015, University of Delaware, USA. J Revenue Pricing Manag 14, 384–388 (2015). https://doi.org/10.1057/rpm.2015.26

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  • DOI: https://doi.org/10.1057/rpm.2015.26

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