Abstract
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When the Global Finance Initiative (GFI) wanted to understand how to define the “global finance system” and identify its stakeholders to develop a strategy to integrate social and environmental concerns into the system, it began with issue crawls.
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When the Global Reporting Initiative (GRI) considered its strategy for developing a South African network to advance GRI’s triple-bottom-line accountability agenda, social network analysis (SNA) was used.
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When the European Commission wanted to understand how to enhance the process of innovation, it used an approach called value network analysis (VNA).
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When Youth Enterprise and Sustainability (YES) in Latin America wanted to develop its network strategy it turned to an approach called managing for Clarity (MfC).
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When wanting to understand the role of GANs (Global Action Networks) in responding to the Tragedy of the Commons, systems archetypes are useful.
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When the Mass Atrocities Project wanted to understand use of specific words, it undertook web scrapes to produce semantic clouds.
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When the Global Public Policy Research Group wanted to understand the relationships between various organizations in the climate change domain, it developed a concept map.
All these organizations turned to tools that can be broadly called visual diagnostics mapping. They are tremendously useful when complexity is a big issue, when formal structures are obscuring what is actually happening, and when different ways of thinking about the world are creating conflict.
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Notes
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Allee, V. (2008). “Value Network Analysis and Value Conversion of Tangible and Intangible Assets.” Journal of Intellectual Capital 9(1): 5–24; Allee, V. and O. Schwabe (2009). Measuring the Impact of Research Networks in the EU: Value Networks and Intellectual Capital Formation. Haarlem, The Netherlands, European Conference on Intellectual Capital.
Ritichie-Dunham, J. and H. Rabbino (2001). Managing from Clarity: Identifying, Aligning and Leveraging Strategic Resources. Chichester, UK, John Wiley & Sons, Ltd.
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© 2011 Steve Waddell
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Waddell, S. (2011). Seeing the whole. In: Global Action Networks. Bocconi on Management Series. Palgrave Macmillan, London. https://doi.org/10.1057/9780230300460_4
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DOI: https://doi.org/10.1057/9780230300460_4
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