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Market Concentration Levels in the U.S. Consumer Book Industry: 1995–1996

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Abstract

While many scholars have studied the impact mergersand acquisitions have had on market concentrationlevels in various industries, few have addressed theconsumer book market, an important U.S. culturalindustry. This paper: (1) defines the consumer bookmarket; and (2) using consumer book mergers, salesdata, the U.S. Department of Justice's 1992 mergerguidelines, the Herfindahl–Hirschman Index, andfour-firm and eight-firm concentration ratios testswhether an illegal level of market concentration or aviolation of Justice's antitrust guidelines wereevident in 1995 and 1996. Data on market entrybarriers, outputs, and prices are also analyzed.

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  1. Albert N. Greco
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Greco, A.N. Market Concentration Levels in the U.S. Consumer Book Industry: 1995–1996. Journal of Cultural Economics 24, 321–336 (2000). https://doi.org/10.1023/A:1007654222498

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