Abstract
Few studies have explored factors contributing to women’s increasing alcohol consumption and associated consequences. One potential gender-relevant factor is self-objectification or the perspective toward the self where the body is primarily valued for its appearance and sexual appeal (Fredrickson & Roberts, 1997). In the current study, we investigated the link between self-objectification and young adult college women’s alcohol use as well as alcohol use prior to casual sexual activity or “hooking up.” In addition, we examined novel explanatory (i.e., sexual self-esteem, body consciousness during sexual activity, alcohol sexual enhancement expectancies) factors in predicting young adult college women’s drinking behaviors via a parallel-serial multiple mediation model. We recruited participants (N = 518; 85% White, 74% heterosexual) via a psychology department human research pool and Facebook advertisements to complete an online survey. Results revealed that self-objectification was positively correlated with alcohol use and alcohol use prior to hooking up. In addition, self-objectification was indirectly related to alcohol use through sexual self-esteem and alcohol sexual enhancement expectancies, as well as indirectly related to alcohol use prior to hooking up through alcohol sexual enhancement expectancies. None of our theorized three-stage mediation chains linking self-objectification to alcohol use behaviors were significant. These findings highlight the potential negative role of self-objectification in women’s health and the importance of focusing on alcohol sexual enhancement expectancies in intervention strategies.
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Acknowledgements
This research was completed as part of the first author’s doctoral dissertation for Ph.D. in Psychology at the University of Tennessee-Knoxville.
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Carretta, R.F., Szymanski, D.M. Self-Objectification and Alcohol Use in Young Adult College Women. Sex Roles 86, 667–680 (2022). https://doi.org/10.1007/s11199-022-01295-0
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DOI: https://doi.org/10.1007/s11199-022-01295-0