Abstract
In 1971, Richard Titmuss published a book called The Gift Relationship in which he compared the British and American blood collection and distribution systems. Speaking of the British system, which is based entirely on the voluntary Community donor, he described such donation as “a free gift of blood to unnamed strangers” (p. 239). In this chapter, we shall describe several aspects of a large-scale research project in which we are trying to understand how individuals in Madison, Wisconsin (where the donation system is also based on the voluntary Community donor) develop and maintain the moyivations and habots underlying sustained, repeated, regylar blood donation.Again, quoting Titmuss, “How can they and how do tey learn to give to unnamed strangers, irrespective of race, relirion, or colour?” (p.12).
Funds have been recieved from the following sources: a National Institute of Health Biomedical Sciences Grant to the University of Wisconsin Graduate School, a Graduate School grant for summer salary support to the first author, and extensive support from the American National Red Cross and the Badger Blood Region through the Red Cross matching grants program, and a three-year research grant from the Heart, Lung, and Blood Institute of the NIH, Grant No. HL 24425.
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© 1984 Plenum Press, New York
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Piliavin, J.A., Evans, D.E., Callero, P. (1984). Learning to “Give to Unnamed Strangers”. In: Staub, E., Bar-Tal, D., Karylowski, J., Reykowski, J. (eds) Development and Maintenance of Prosocial Behavior. Critical Issues in Social Justice, vol 31. Springer, Boston, MA. https://doi.org/10.1007/978-1-4613-2645-8_29
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DOI: https://doi.org/10.1007/978-1-4613-2645-8_29
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