Abstract
Even a cursory historical review of the use of the questionnaire survey method in US public opinion research clearly reveals that the so-called ‘modern era’ of polling began in 1936, even though there is much evidence of earlier utilisation of the survey method in US history.
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© 1983 Robert M. Worcester
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Field, M.D. (1983). Political Opinion Polling in the United States of America. In: Worcester, R.M. (eds) Political Opinion Polling. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-349-05744-3_11
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DOI: https://doi.org/10.1007/978-1-349-05744-3_11
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-05746-7
Online ISBN: 978-1-349-05744-3
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