TECHNOLOGY AND COMPETITIVE ADVANTAGE
Michael E. Porter
(Professor of Business Administration at Harvard University)
46935
Abstract
Technological innovations can have Important strategic implications for individual companies and can greatly influence industries as a whole. Yet, not all technological change is strategically beneficial. This article focuses on ways to recognize and exploit the competitive significance of change.
Citation
Porter, M.E. (1985), "TECHNOLOGY AND COMPETITIVE ADVANTAGE", Journal of Business Strategy, Vol. 5 No. 3, pp. 60-78. https://doi.org/10.1108/eb039075
Publisher
:MCB UP Ltd
Copyright © 1985, MCB UP Limited