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The evolution of strategic corporate social responsibility

Paul Andrew Caulfield (University of Bath, Bath, UK)

EuroMed Journal of Business

ISSN: 1450-2194

Article publication date: 16 September 2013

3466

Abstract

Purpose

Corporations and businesses have been a major influence on society since before the industrial revolution, but academic focus on corporate responsibilities is a recent phenomenon which focuses predominantly on globalised multi-national corporations of the late twentieth century. The purpose of this paper is to consider the evolution of the corporate responsibility and community involvement tracing the development of corporate behaviours in the UK from medieval guilds to the modern form of corporation seen at the end of the last century.

Design/methodology/approach

The analysis considers the institutional forces which have shaped responsible business behaviours in a context of changing power and influence.

Findings

Drawing on Weber's notion of the ideal-type, this paper demonstrates that many “modern” corporate social responsibility (CSR) concepts such as codes of conduct, stakeholder consultation, and corporate donations have considerable heritage.

Originality/value

This paper develops an important precedent by examining the evolution of CSR and other aspects of corporate engagement. It develops a long-term instrumental context for corporate donations, whilst revealing that practices such as employee volunteering are considerably more recent, and less institutionally developed.

Keywords

Citation

Andrew Caulfield, P. (2013), "The evolution of strategic corporate social responsibility", EuroMed Journal of Business, Vol. 8 No. 3, pp. 220-242. https://doi.org/10.1108/EMJB-05-2013-0030

Publisher

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Emerald Group Publishing Limited

Copyright © 2013, Emerald Group Publishing Limited

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