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Strategic Compatibility Choice, Network Alliance, and Welfare

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Abstract

Based on a simple model of compatibility choice under differentiated Cournot duopoly with network externalities, we consider how the levels of a network externality and product substitutability affect the choice of compatibility. In particular, if the level of network externality is larger than that of product substitutability, there are multiple equilibria involving imperfect and perfect compatibility. Furthermore, we demonstrate the conditions for constructing such a network alliance so that firms provide perfectly compatible products. The network alliance is stable and socially optimal.

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Notes

  1. See also Katz and Shapiro (1994), Matutes and Regibeau (1996), Shapiro and Varian (1999), Gandal (2002), Farrell and Klemperer (2007), Shy (2011), Farrell and Simcoe (2012).

  2. See also Toshimitsu (2014).

  3. See Katz and Shapiro (1985) and Economides (1996). Strictly speaking, we consider subgame perfect Nash equilibria in which consumers observe output levels (capacities) before making actual consumption decisions. Because consumers have to make their choice given the choices of all other consumers in the Nash equilibrium, each consumer’s beliefs about the behavior of the other consumers are confirmed. In the appendix, we examine the case where consumers form expectations regarding network size before the firms’ output decisions.

  4. This formulation is similar to that of Crémer et al. (2000) and Ji and Daitoh (2008). These researchers assume a homogenous product market.

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Correspondence to Tsuyoshi Toshimitsu.

Appendix: The case of consumers ex ante expectations

Appendix: The case of consumers ex ante expectations

Taking eqs. (1) and (2), the profit function of firm i is given by:

$$ {\pi}_i=\left\{A-{q}_i-\gamma {q}_j+N\left({S}_i^e\right)\right\}{q}_i,\kern0.5em i,j=1,2,\kern0.5em i\ne j. $$
(12)

The FOC of profit-maximization of firm i is:

$$ \frac{\partial {\pi}_i}{\partial {q}_i}={p}_i-{q}_i=A-2{q}_i-\gamma {q}_j+N\left({S}_i^e\right)=0,\kern0.5em i,j=1,2,\kern0.5em i\ne j. $$
(13)

At the point of a fulfilled expectation, i.e., when \( {q}_i^e={q}_i \) and \( {q}_j^e={q}_j, \) in view of eqs. (2) and (13), we obtain the following:

$$ A-\left(2-n\right){q}_i-\left(\gamma -n{\phi}_j\right){q}_j=0,\kern0.5em i,j=1,2,\kern0.5em i\ne j, $$
(14)

Thus, we derive the following fulfilled expectation Cournot equilibrium:

$$ {q}_i^{\ast \ast }=\frac{\left\{2-n-\left(\gamma -n{\phi}_j\right)\right\}A}{\varDelta },\kern0.5em i,j=1,2,\kern0.5em i\ne j, $$
(15)

where Δ ≡ (2 − n)2 − (γ −  1)(γ −  2) > 0. Using eq. (13), the profit of firm i can be expressed as: \( {\pi}_i^{\ast \ast }={\left({q}_i^{\ast \ast}\right)}^2, \) i = 1, 2..

Given eq. (15), the effects of an increase in the level of compatibility of the firms on the equilibrium output are given by:

$$ \frac{\partial {q}_i^{\ast \ast }}{\partial {\phi}_i}=\frac{n\left(n{\phi}_j-\gamma \right)}{\varDelta }{q}_i^{\ast \ast }>\left(<\right)0\iff n{\phi}_j>\left(<\right)\gamma, $$
(16)
$$ \frac{\partial {q}_i^{\ast \ast }}{\partial {\phi}_j}=\frac{n\left(2-n\right)}{\varDelta }{q}_j^{\ast \ast }>0,\kern0.5em i,j=1,2,\kern0.5em i\ne j. $$
(17)

We proceed to the game of compatibility choice. Based on eqs. (16) and (17), we derive the following:

$$ \frac{\partial {\pi}_i^{\ast \ast }}{\phi {\phi}_i}=\frac{2n\left(n{\phi}_j-\gamma \right)}{\varDelta }{\left({q}_i^{\ast \ast}\right)}^2>\left(<\right)0\iff n{\phi}_j>\left(<\right)\gamma, $$
(18)
$$ \frac{\partial {\pi}_i^{\ast \ast }}{\partial {\phi}_j}=\frac{2n\left(2-n\right)}{\varDelta }{q}_i^{\ast \ast }{q}_j^{\ast \ast }>0, $$
(19)

where ϕ j , ϕ j  ∈ [0, 1], i, j = 1, 2, i ≠ j.

Thus, as shown in the text, we derive the same result as in Proposition 1 in the text. Therefore, by the same procedure as in the text, we can derive the same results as in Propositions 2 and 3.

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Toshimitsu, T. Strategic Compatibility Choice, Network Alliance, and Welfare. J Ind Compet Trade 18, 245–252 (2018). https://doi.org/10.1007/s10842-017-0264-1

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