A Study on Consumer Behavior on Online Luxury Platforms using the Unified Theory of Acceptance and Use of Technology : Focusing on the Extended UTAUT(2) Theory / 2022 / Fashion & Textile Research Journal / vol.24, no.4, pp.386 /
Effects of Experiential Factors of the Metaverse on Fashion Brand Attachment and Continuous Usage Intention of the Platform / 2024 / The Korean Journal of Community Living Science / vol.35, no.1, pp.47 /
Effects of Shopping Flow in Experiential Fashion Stores on Brand Advocacy : Multi-mediating Effects of Emotional Response, Experimental Shopping Value, and Store Attachment / 2022 / Fashion & Textile Research Journal / vol.24, no.4, pp.431 /
Consumer Perceptions on Luxury Multi-brand Platforms : An Exploratory Approach to Korean Fashion E-commerce / 2022 / International Journal of Costume and Fashion / vol.22, no.1, pp.1 /