loading
Papers Papers/2022 Papers Papers/2022

Research.Publish.Connect.

Paper

Paper Unlock

Authors: Dina Fitria Murad ; Nora Fitriawati ; Imanuel Revelino Murmanto ; Dwi Rahmania Noviani and  Sudido

Affiliation: Information Systems Department, BINUS Online Learning, Bina Nusantara University, Jakarta, Indonesia, Indonesia

Keyword(s): perceived ease of use, perceived usefulness, user experience (UX), user interface (UI), technology acceptance model (TAM)

Abstract: Moduit is present as one of the mutual fund investment platforms, which also animates the online investment platform. However, the number of customers who make transactions in Moduit is only 4236% of customers who have completed their registration, and this indicates a mistake in the system’s acceptance of the user. This study aims to determine the factors that influence the approval of the Moduit platform. This study developed an expanded model based on the technology acceptance model (TAM). This model was tested by an online survey sample using SPSS. To achieve this study’s goal, we propose UI models and designs on Moduit. The results show that the user’s intention to use Moduit is influenced primarily by perceived ease of use and perceived usefulness. Perceived ease of use also affects indirectly through perceived usefulness to behavioral intentions.

CC BY-NC-ND 4.0

Sign In Guest: Register as new SciTePress user now for free.

Sign In SciTePress user: please login.

PDF ImageMy Papers

You are not signed in, therefore limits apply to your IP address 18.117.74.205

In the current month:
Recent papers: 100 available of 100 total
2+ years older papers: 200 available of 200 total

Paper citation in several formats:
Murad, D.; Fitriawati, N.; Murmanto, I.; Noviani, D. and Sudido. (2020). UX in Platform Use Behavior based on Perceived Ease of Use and Perceived Usefulness in Mutual Fund Investment Behavioral Intention. In Proceedings of the International Conferences on Information System and Technology - CONRIST; ISBN 978-989-758-453-4, SciTePress, pages 299-304. DOI: 10.5220/0009909402990304

@conference{conrist20,
author={Dina Fitria Murad. and Nora Fitriawati. and Imanuel Revelino Murmanto. and Dwi Rahmania Noviani. and Sudido.},
title={UX in Platform Use Behavior based on Perceived Ease of Use and Perceived Usefulness in Mutual Fund Investment Behavioral Intention},
booktitle={Proceedings of the International Conferences on Information System and Technology - CONRIST},
year={2020},
pages={299-304},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0009909402990304},
isbn={978-989-758-453-4},
}

TY - CONF

JO - Proceedings of the International Conferences on Information System and Technology - CONRIST
TI - UX in Platform Use Behavior based on Perceived Ease of Use and Perceived Usefulness in Mutual Fund Investment Behavioral Intention
SN - 978-989-758-453-4
AU - Murad, D.
AU - Fitriawati, N.
AU - Murmanto, I.
AU - Noviani, D.
AU - Sudido.
PY - 2020
SP - 299
EP - 304
DO - 10.5220/0009909402990304
PB - SciTePress

- Science and Technology Publications, Lda.
RESOURCES

Proceedings

Papers

Authors

Ontology

CONTACTS

Science and Technology Publications, Lda
Avenida de S. Francisco Xavier, Lote 7 Cv. C,
2900-616 Setúbal, Portugal.

Phone: +351 265 520 185 (National fixed network call)
Fax: +351 265 520 186
Email: info@scitepress.org

EXTERNAL LINKS

PRIMORIS

INSTICC

SCITEVENTS

CROSSREF

PROCEEDINGS SUBMITTED FOR INDEXATION BY:

dblp

Ei Compendex

SCOPUS

Semantic Scholar

Google Scholar

Microsoft Academic