Media Literacy Among College Students: A Study of Sivagangai District, India

Media Literacy Among College Students: A Study of Sivagangai District, India

P. Punniyadeepa, S. Muthuvennila
ISBN13: 9781799822011|ISBN10: 179982201X|EISBN13: 9781799822028
DOI: 10.4018/978-1-7998-2201-1.ch010
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MLA

Punniyadeepa, P., and S. Muthuvennila. "Media Literacy Among College Students: A Study of Sivagangai District, India." Handbook of Research on Digital Content Management and Development in Modern Libraries, edited by S. Thanuskodi, IGI Global, 2020, pp. 169-187. https://doi.org/10.4018/978-1-7998-2201-1.ch010

APA

Punniyadeepa, P. & Muthuvennila, S. (2020). Media Literacy Among College Students: A Study of Sivagangai District, India. In S. Thanuskodi (Ed.), Handbook of Research on Digital Content Management and Development in Modern Libraries (pp. 169-187). IGI Global. https://doi.org/10.4018/978-1-7998-2201-1.ch010

Chicago

Punniyadeepa, P., and S. Muthuvennila. "Media Literacy Among College Students: A Study of Sivagangai District, India." In Handbook of Research on Digital Content Management and Development in Modern Libraries, edited by S. Thanuskodi, 169-187. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-7998-2201-1.ch010

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Abstract

The chapter discusses the impact of some of the selected the literacy of media literacy. It supports the students in developing the attitudes, values, and skills to solve the problems, decision making, and building their knowledge. The objective of the present study is to understand the practices on media literacy in college students in Sivagangai District. The chapter shows the respondent frequency of using the social media sites among the college students. Out the 112 respondents, 66 (58.93%) were female and 46 (41.07%) were male. Age wise distribution of respondents the table indicate 51.79% of respondents using social media of 17-20 category, 34.82% of respondents using social media of 21-25, 11.61% of the respondents in 26-30, 1.79% of respondents in above 31. As to the effects of using social media, location-wise distribution of the majority of respondents among 33 respondents, 35% village, 27.12% town, and 23.08% taluk are effects of waste of time. Among 32 respondents, 25% village, 32.20% town, and 23.08% taluk are effects of affecting academic performance.

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