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E-Commerce in Small and Medium Enterprises in Sri Lanka

E-Commerce in Small and Medium Enterprises in Sri Lanka

Kennedy D. Gunawardana
Copyright: © 2020 |Pages: 16
ISBN13: 9781799817604|ISBN10: 1799817601|EISBN13: 9781799817611
DOI: 10.4018/978-1-7998-1760-4.ch034
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MLA

Gunawardana, Kennedy D. "E-Commerce in Small and Medium Enterprises in Sri Lanka." Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2020, pp. 634-649. https://doi.org/10.4018/978-1-7998-1760-4.ch034

APA

Gunawardana, K. D. (2020). E-Commerce in Small and Medium Enterprises in Sri Lanka. In I. Management Association (Ed.), Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications (pp. 634-649). IGI Global. https://doi.org/10.4018/978-1-7998-1760-4.ch034

Chicago

Gunawardana, Kennedy D. "E-Commerce in Small and Medium Enterprises in Sri Lanka." In Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 634-649. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-7998-1760-4.ch034

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Abstract

The growth of information technology in the business world is spreading at a phenomenal rate. The success of a business organization stands at the usage of IT in their business. Growth of e-commerce is the new born business method, which has originated through an extensive usage of IT in their business. This study will focus on the level of adoption of e-commerce in a population of 30 SMEs under the BOI, the relationship between firm-based characteristics and the adoption of e-commerce and also more importantly find out the critical success factors and discover potential benefits of adoption of e-commerce in SMEs. The results on the adoption of e- commerce showed a significant relationship with the two firm-based characteristics. That is management involvement and adoption of IT. The study also identified e- marketing and supplier service as the critical success factors in adoption of e-commerce.

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