The Belt and Road strategy means that China and the countries concerned, make use of the established and effective regional cooperation platforms under the established bilateral and multilateral mechanisms, borrow the historical symbols of the ancient Silk Road, hold high the banner of peaceful development, and actively develop economic partnerships with countries along the route, and jointly build a community of interests, destiny and responsibility  which is also a community of mutual trust, economic integration and cultural inclusiveness. It is crucial to actively carry out cross-cultural communication in the construction of the Belt and Road strategy. On the one hand cross-cultural communication can enhance political mutual trust, which is the primary prerequisite for the realization of the Belt and Road strategy; on the other hand, it can help eliminate prejudices, break down barriers and promote integration, so that Chinese products and enterprises can successfully go abroad and achieve economic integration with the countries concerned. This paper attempts to analyze the problems and obstacles of cross-cultural communication in the Belt and Road strategy and explore corresponding countermeasures to help the construction of the Belt and Road.

Chen Xiaoyu. Cross-cultural Communication in the Belt and Road Strategy. The Frontiers of Society, Science and Technology (2021) Vol. 3, Issue 8: 48-56. https://doi.org/10.25236/FSST.2021.030809.

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