The Potential and Spatial Heterogeneity of Ecotourism in the Wuling Mountain Area,ChinaChinese Full Text

LIU Qingfang;WANG Zhaofeng;College of Tourism,Hunan Normal University;

Abstract: It is of great significance to evaluate ecotourism potential in underdeveloped mountainous areas,and analyze their spatial heterogeneity for consolidating the achievements of regional tourism poverty alleviation and promoting sustainable development.However,there were relatively few studies to interpret the spatial heterogeneity characteristics of ecotourism potential in underdeveloped mountainous and trans-provincial areas from three perspectives:natural ecology,tourism development and social economy.Therefore,in this study,multi-source datasets,namely statistical data,spatial attribute data and point of interest（POI） data,were integrated to perform an evaluation on ecotourism potential in the Wuling Mountain Area（WMA）,China.Then,based on the environmental adaptation theory,it constructed an evaluation index system of ecotourism potential from three aspects:natural eco-environment,tourism development environment and socio-economic environment.Additionally,analytic hierarchy process（AHP） was used to give weight to each index,and then spatial superposition analysis method of GIS was used to analyze its spatial heterogeneity.The results show that:（1） The overall level of ecotourism potential in the WMA was relatively high,with the potential index 0.19～0.76.Compared with the other two aspects,the socio-economic environment of ecotourism development was relatively poor.（2） The areas with poor potential,low potential area,fine potential and high potential area in the WMA accounted for 13.27%,23.72%,40.19% and 22.82% of the total area of ecotourism,respectively.（3） The areas with fine potential of ecotourism in the WMA were mainly located in the western area of Chongqing province,Guizhou province and Hubei province.The high potential areas were scattered in the four large zones within the range of the fine potential areas.The policy recommendation by this study has important practical enlightenment for maintaining tourism ecological security and realizing high-quality tourism development either in the WMA or in other underdeveloped mountainous areas at provincial border regions.

Keywords：

ecotourism; potential assessment; multi-source datasets; GIS; Wuling Mountain;

DOI：
10.16089/j.cnki.1008-2786.000620
Series：
(A) Mathematics/ Physics/ Mechanics/ Astronomy; (J) Economics ＆ Management
Subject：
Tourism
Classification Code：
F592.7

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The Potential and Spatial Heterogeneity of Ecotourism in the Wuling Mountain Area,ChinaChinese Full Text

LIU Qingfang;WANG Zhaofeng;College of Tourism,Hunan Normal University;

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