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Survey Musik und Medien 2012: Audio Media Usage in Germany - Audio Repertoires by birth cohorts

Lepa, Steffen

How do the Germans listen to music nowadays? Survey Musik und Medien 2012 delivers representative data on actual audio media usage of German population. These data allow the comparison of usage frequencies regarding new and old audio media technologies with reference to three separate domains of audio technology use: Audio Sources describe distribution channels by which music is purchased, archived and made accessible. The term Audio Devices refers to technical devices that permit access to and enable playback of Audio Sources. Audio Emitters finally comprise those technical objects that are connected to Audio Devices to make the Audio Sources actually audible.
  • Audio Repertoires are widespread patterns regarding the use of audiotechnologies in everyday life which may also be interpreted as “user types”. They were identified in Survey Musik und Medien 2012 based on the nationwide collected representative Audio Usage Data. Nowadays, people listen to music by means of various different devices, infrastructures and technologies. Furthermore, people often tend to combine those options within their daily routines. Therefore, it is reasonable to analyze and interpret everyday Audio Media Usage as complex combinations of various media technologies – the Audio Repertoires.