Skip to main content
SpringerLink
Log in

Mobile Consumer Apps: Big Data Brother is Watching You

  • Schwerpunkt
  • Chancen und Gefahren
  • Published:
Marketing Review St. Gallen

This is a preview of subscription content, log in via an institution to check access.

Access this article

Log in via an institution

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Institutional subscriptions

Fig. 1
Fig. 2

References

  • Acquisti, A./Gross, R. (2006): Imagined Communities: Awareness, Information Sharing, and Privacy on the Facebook, PET 2006, http://www.bit.ly/1glqtlz, accessed 28.11.2013.

    Google Scholar 

  • Bettman, J. R./Park, C. W. (1980): Effects of Prior Knowledge and Experience and Phase of the Choice Process on Consumer Decision Processes: A Protocol Analysis, in: Journal of Consumer Research, 7, 3, pp. 234-248.

    Article  Google Scholar 

  • Buck, C./Eymann, T. (2013): Das Privacy Paradox bei mobilen Applikationen: Kontextuale Besonderheiten mobiler Applikationen, in: Horbach, M. (Hrsg.): Informatik 2013. Informatik angepasst an Mensch, Organisation und Umwelt, Köllen, pp. 1985-2000.

    Google Scholar 

  • Enck, W. (2011): Defending Users against Smartphone Apps: Techniques and Future Directions, in: Proceedings of the International Conference on Information Systems (ICIS), pp. 49-70.

    Google Scholar 

  • Felt, A. P./Finifter, M./Chin, E./Hanna, S./Wagner, D. (2011): A Survey of Mobile Malware in the Wild, in: Proceedings of the 1st Workshop on Security and Privacy in Smartphones and Mobile Devices, pp. 1-12.

    Google Scholar 

  • Flurry (2013): http://www.www.flurry.com, accessed 28.11.2013.

  • Grazioli, S./Jarvenpaa, S. L. (2000): Perils of Internet Fraud: An Empirical Investigation of Deception and Trust with Experienced Internet Consumers, in: IEEE Transactions on Systems, Man & Cybernetics: Part A, 30, 44, pp. 395-410.

    Article  Google Scholar 

  • Gröppel-Klein, A./Germelmann, C. C. (2009): Medienberichte und Vertrauensverlust von Spendern in Krisen von Spendenorganisationen, in: Gröppel-Klein, A./Germelmann, C.C. (Hrsg.): Medien im Marketing: Optionen der Unternehmenskommunikation, Wiesbaden, pp. 343-368 (ID:1824998).

    Chapter  Google Scholar 

  • hitec (2013): Apps — Eine Offenbarung, http://www.bit.ly/1cxY1cW, accessed 28.11.2013.

    Google Scholar 

  • IDC (2012): The Digital Universe in 2020: Big Data, Bigger Digital Shadows, and Biggest Growth in the Far East, http://www.bit.ly/1btXo2P, accessed 28.11.2013.

    Google Scholar 

  • Kim, D./Benbasat, I. (2010): Designs for Effective Implementation of Trust Assurances in Internet Stores, in: Communications of the ACM, 53, 2, pp. 121-126.

    Article  Google Scholar 

  • Lewis, J. D./Weigert, A. (1985): Trust as a Social Reality, in: Social Forces, 63, 4, pp. 967-985.

    Google Scholar 

  • Meeker, M./Lu, L. (2013): 2013 Internet Trends, http://www.www.kpcb.com/insights/2013- internet-trends, accessed 28.11.2013.

    Google Scholar 

  • OECD (2013): Exploring the Economics of Personal Data: A Survey of Methodologies for Measuring Monetary Value, OECD Digital Economy Papers (220), http://www.bit.ly/1cxY9ZG, accessed 28.11.2013.

    Book  Google Scholar 

  • Vargo, S. L./Lusch, R. F./Horbel, C./Wieland, H. (2011): Alternative Logics for Service(s): From Hybrid Systems to Service Ecosystems, in: Spath, D./Ganz, W. (Eds.): Taking the Pulse of Economic Development: Service Trends, München, pp. 123-135.

    Chapter  Google Scholar 

  • Vodafone (2013): Echtzeit-Verkehrsinfos von TomTom und Vodafone, http://www.bit.ly/1bsEvd4, accessed 28.11.2013.

    Google Scholar 

  • Weinberg, P. (1995): Emotional Aspects of Decision Behaviour: A Comparison of Explanation Concepts, in: Hansen, F. (Ed.): European Advances in Consumer Research, Provo, pp. 246-250.

    Google Scholar 

  • World Economic Forum (2013): Unlocking the Value of Personal Data: From Collection to Usage, http://www.bit.ly/1cxYeNh, accessed 28.11.2013.

    Google Scholar 

Download references

Author information

Authors and Affiliations

  1. Universität Bayreuth, Universitätsstraße 30, 95447, Bayreuth, Deutschland

    Christoph Buck M. Sc.,  Tim Kessler &  Claas Christian

  2. Department of Environmental and Business Economics, University of Southern Denmark, Niels Bohrs Vej 9-10, DK-6700, Esbjerg, Denmark

    Chris Horbel

Authors
  1. Christoph Buck M. Sc.
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. Chris Horbel
    View author publications

    You can also search for this author in PubMed Google Scholar

  3. Tim Kessler
    View author publications

    You can also search for this author in PubMed Google Scholar

  4. Claas Christian
    View author publications

    You can also search for this author in PubMed Google Scholar

Corresponding author

Correspondence to Christoph Buck M. Sc..

Rights and permissions

Reprints and permissions

About this article

Cite this article

Buck, C., Horbel, C., Kessler, T. et al. Mobile Consumer Apps: Big Data Brother is Watching You. Mark Rev St. Gallen 31, 26–35 (2014). https://doi.org/10.1365/s11621-014-0318-2

Download citation

  • Published:

  • Issue Date:

  • DOI: https://doi.org/10.1365/s11621-014-0318-2

Keywords

Search

Navigation