对外宣传工作是提升学校软实力的途径之一
张艳霞马可
山东经济学院党委宣传部
Abstract: 软实力是高等学校综合实力构成的一方面,一所大学声誉高,生源好,就说明软实力起了作用。加强对外宣传是彰显学校良好社会形象的重要途径,对外宣传能提升学校软实力,使学校的表现和特征在社会公众心目中得到正确反映。
- DOI：
10.13514/j.cnki.cn14-1186/k.2010.08.100
- Series：
- Subject：
- Classification Code：
G647
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