Abstract
As a capability, enterprise awareness goes beyond the cognitive ability to think about organizational decisions in the context of dynamic systems. It involves awareness and requires mindfulness of the interconnectedness among organizations. Not to get overly metaphysical, but this awareness means an individual is able to transcend his individual circumstances and lead his organization in its broader context. In the domain of business and industry, whether in a for-profit or a nonprofit organization with a service or product orientation, that awareness entails having a sense of where people are situated and how they and the actions of their organization impact their enterprise.
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Notes
In 2002, the market capitalization, or value of all the outstanding shares, of Southwest Airlines represented 73% of the total value of all airline stocks combined. Jody Hoffer Gittell, The Southwest Way: Using The Power of Relationships to Achieve High Performance (New York: McGraw-Hill, 2003), 4.
C. O’Reilly and J. Pfeffer, Hidden Value: How Great Companies Achieve Extraordinary Results with Ordinary People (Boston: Harvard Business School Press, 2000), 46.
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This methodology was originally called “Enterprise Value Stream Mapping and Analysis,” or EVSMA. Through feedback from industry participants, the methods evolved and the name changed to “Enterprise Strategic Analysis and Transformation,” or ESAT. For further information, see the multiple materials posted on http://lean.mit. edu and descriptions of the planning process in D. Nightingale and J. Srinivasan, Beyond the Lean Revolution: Achieving Successful and Sustainable Enterprise Transformation (New York: AMACOM 2011). EVSMA and ESAT are methods that were developed and tested by MIT researchers through enterprise efforts with the US Air Force and aerospace companies.
Robert Buderi, The Invention That Changed The World (New York: Simon & Schuster, 1996), 28–51.
Earl Murman et al., Lean Enterprise Value: Insights from MIT’s Lean Aerospace Initiative (New York: Palgrave Macmillan, 2002).
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© 2015 George L. Roth and Anthony J. DiBella
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Roth, G.L., DiBella, A.J. (2015). Enterprise Systems. In: Systemic Change Management. Palgrave Macmillan, New York. https://doi.org/10.1057/9781137412027_4
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DOI: https://doi.org/10.1057/9781137412027_4
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