In this paper we discuss why electronic journals today have a rather moderate success. We then describe J.UCS - the Journal of Universal Computer Science - an electronic journal that is the prototype for electronic publishing in the future. Using Hyper-G for distribution it provides all search and navigation mechanisms of large scale hypermedia systems and makes it easy to locate interesting articles. Readers can perform variable scope searches to find papers, then they can get them either in hypertext or in high quality PostScript format. Even PostScript documents provide full hyperlink support. Articles in J.UCS can be accessed very fast using a wide net of servers distributed all over the world. J.UCS also supports annotations to existing articles informing the readers of new research results or errors. Writing articles for J.UCS is very easy using PostScript as the main submission format, even standard hyperlinks such as literature references are generated automatically. We close this paper with a short comparison of J.UCS to other electronic journals and with an outlook on future developments.