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User behavior and user experience analysis for social network services

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Abstract

The user behavior characteristics of mobile social network services are of guiding significance to the evaluation of user experience, and test cases and test scenarios should be designed according to user behavior characteristics. Current studies have heavily addressed the action sequence and the frequency distribution of user behavior. However, there is little research on the amount of user action triggered by the communication angle and the fluctuation of the user’s action communication performance under different scenarios. This paper analyzes the distribution of data concerning different user actions and tests the waiting time and success rate of different user actions in different scenes. The results suggest that the complex scenarios can consist of some typical user behaviors.

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Acknowledgements

This work is partly supported by the Natural Science Foundation of Jiangsu Province of China (No. BK20161165); the applied fundamental research Foundation of Xuzhou of China (No. KC17072); and the Open Fund of the Jiangsu Province Key Laboratory of Intelligent Industry Control Technology, Xuzhou University of Technology.

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Authors and Affiliations

  1. Jiangsu Province Key Laboratory of Intelligent Industry Control Technology, Information and Electrical Engineering College, Xuzhou University of Technology, Xuzhou, 221018, Jiangsu, China

    Rong Bao, Lei Chen & Ping Cui

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  1. Rong Bao
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  2. Lei Chen
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  3. Ping Cui
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Correspondence to Lei Chen.

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Bao, R., Chen, L. & Cui, P. User behavior and user experience analysis for social network services. Wireless Netw 27, 3613–3619 (2021). https://doi.org/10.1007/s11276-019-02233-x

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