At the Asia Pacific Journal of Management (APJM) part of our mission is to give help and feedback to prospective authors whenever feasible. APJM regularly publishes the work of some authors new to this field and we take great effort in giving authors guidance during the review process and through the editorials, perspectives, and commentary articles we publish (e.g., Ahlstrom, 2010a, b, c, 2011a, b, c, 2012a; Liden, 2012). Prospective authors who want to learn about the research and publishing process should read these and other helpful materials from the Academy of Management Journal and other sources cited in those editorial articles (e.g., Colquitt & George, 2011; Colquitt & Ireland, 2009; Schminke, 2004).Footnote 1 As noted in past editorials (Ahlstrom, 2012a), APJM publishes articles ranging from empirical studies, cases, conceptual and theory building papers, to reviews, perspectives, and commentaries (e.g., Ahlstrom, Lamond, & Ding, 2009; Bhagat, McDevitt, & McDevitt, 2010; Fang, 2010; Ismail & Ford, 2010; Lahiri, 2011; Li, 2012; Liden, 2012; Meyer, 2006; Puffer, & McCarthy, 2007; van Essen, van Oosterhout, & Carney, 2012; Yang, Tipton, & Li, 2011; Zhou & Peng, 2010).Footnote 2 Authors should take care to read the papers that are most relevant to their work so as to better understand APJM’s aims and scope and what the journal typically publishes.

As with many of the better management journals, APJM has a fairly high rejection rate: currently near 90 percent. Some of these rejections probably could have been avoided if authors had been more careful to read the articles mentioned here and utilize their advice. Authors should also familiarize themselves with some of the most common reasons why papers are rejected, particularly in the field of management and organizations (e.g., Daft, 1995) as the peer review process is fundamental to scientific research and publishing (Yuksel, 2003). A number of articles have been written on this from various sources, including APJM, and although they may come from different journals, the guidance is consistent and complementary (e.g., Ahlstrom, 2010b, c, 2011b; Kilduff, 2007; Schminke, 2004). This editorial article summarizes, based on APJM editor and reviewer letters in recent years (and drawing on some other sources), several of the most common reasons why papers have been rejected at APJM. This is not intended to be a comprehensive list of rejection reasons, rather this paper simply summarizes some of the most common reasons and gives some suggested remedies.

Weak research question and topic outside of APJM’s aims and scope

This problem with manuscripts submitted to APJM has been discussed in several of my previous editorials (Ahlstrom, 2010b, c, 2011a). But what bears repeating is authors should avoid stating only that they are going to “investigate” or “examine” some (often broad) issue. Good research papers in the social sciences almost always ask a very specific question or research a fairly narrow thesis topic. Simply stating that you are going to examine goal setting in India (or some other place), for example, is not a suitably narrow or justifiable topic for APJM. Imagine a scientist requesting a grant stating that he or she was going to “examine the Moon.” Even someone unschooled in physics and cosmology would immediately wonder why that scientist would seek to study such a well-researched phenomenon. That is, what does that scientist really want to learn about the Moon that is not known today and why would it be important? Similarly, goal setting probably does not need to be “examined” or “explored” at this stage of the research’s development on that key topic.Footnote 3 Very specific questions (and hypotheses) with some theory significance need to be answered. Many important questions about goal setting certainly remain, some of which could well be answered by studies from around Asia. Yet authors need to be very familiar with the extant research and the key questions that remain unanswered. The excellent papers by Ed Locke and colleagues are a fine start in understanding goal setting and the needed research on that topic (Latham & Locke, 2009; Locke & Latham, 2009). Authors should seek comparable perspectives papers or other thorough reviews of the literature to better understand the key unanswered questions in their field of research (e.g. Ahlstrom, Chen, & Yeh, 2010).

Another general research approach that would probably not be appropriate for APJM is one that discusses a topic strictly about a particular country, region, or industrial sector with little contribution to theory in management and organizations. Quite often, this problem arises when a paper is submitted on a subject or theory area that has been covered effectively before or simply replicates the methods of a past paper, often with a simple structure of causal variables that have already been confirmed by previous studies. Such a paper often argues that its contribution lies in replicating the study in a new research site or location. That alone, however, is not a convincing argument. Just because a phenomenon has not been studied in a particular industry or country is not enough of a reason on its own to do a study. A paper will need to explain why such a study can add to our knowledge on management and organizations, particularly from a theory standpoint. It is important for the paper to show what its contribution to theory is, and why it is interesting and helpful to study this topic in a novel research site (Ahlstrom, 2010a).

Research sites around the Asia Pacific region are certainly what APJM seeks in its manuscript submissions. Yet when the author focuses only on reporting the information that the data set provides and little else, problems of (a lack of) contributions often arise. For example, if a paper sought to describe the Chinese beverage industry in some detail, that could constitute a potential empirical contribution to the management literature. But just providing that description, and simply confirming that a certain established theory seemed to work in the Chinese beverage industry probably would not provide a significant enough contribution to management and organizational theory. Similarly, evaluating a new program by a Malaysian State in promoting start-up firms in their electronics sector would also not provide much contribution to management theory. APJM is not a forum for public policy evaluations and purely empirical assessments of new programs. Similarly, a paper that focused mostly on evaluating an application of a method such as DEA analysis or Fourier Series Analysis would not be appropriate for APJM, unless the authors were able to address some issue that management researchers would be interested in, such as how those interesting methods could help to answer some key mainstream management questions. APJM seeks research that builds, tests, improves, or otherwise contributes to theory on (or relevant to) the Asia Pacific region (e.g., Ahlstrom, 2011a; Colquitt & Ireland, 2009; Corley & Gioia, 2011; Whetten, 1989). A study could and should have empirical and important practice or policy contributions (Ahlstrom, 2012a, b), but it is incumbent on the authors to show this through a careful survey of past literature and how the paper adds to or improves theory and research (Christensen & Carlile, 2009).

Failing to situate the paper in past literature

As noted above, in selecting a topic that provides a contribution to theory, the paper also should be situated or positioned in terms of that literature (Ahlstrom, 2011b). This positioning of the paper is often termed “filling a gap” in the literature by authors. I find that term to be a little misleading, as researchers should test and improve theories so they can be used prescriptively by managers, supervisors, consultants, and other researchers.Footnote 4 Perhaps “point of departure” from past theory is a more suitable metaphor than “gap filling.” Regardless of the terms used, at APJM, we have found that authors consistently make two major mistakes in the area of literature review and situating or motivating the need for their papers. First, authors often fail to acknowledge that much of any research has come before. APJM often gets papers that state (incorrectly) that little or no research has been done on a particular topic. For example, one manuscript we received argued that only a little research had been done on the topic of social influence, and that there were a number of incommensurable models in the field that needed reconciling. While the variety of models may be true and hence potentially a good start to the paper, the authors then only cited a few of publications on this very large stream of research in social psychology and leadership, and most of the papers cited were over 25 years old. It was evident from the very limited literature review that the authors did not know the past research on the topic and therefore were unable to show how their paper contributed to that extensive literature.

Second, sometimes a paper will again state that not much research has been done, but only with respect to one particular industry, organizational sector, or region. We receive many manuscripts that will research a specialty topic such as the motivation of police in a northern Indian state, for example. The author will then position and justify that paper by saying, “no research has been done on the motivation of police in this Indian state, and therefore this fills a gap in the literature.” As noted earlier also, APJM receives many papers like this, which justify the need for the paper on a novel organizational sector or research site, or both. It is important that a manuscript situates itself properly in past research, and thus has a research topic that can address theory, and make a meaningful theory contribution (as well as any helpful empirical and practice contributions), especially if the topic is a practical one, such as a study of a particular occupation. Authors need to say why this particular topic and research site fits with and extends past literature, and how it provides some theory contribution and not just an empirical one by virtue of being a new research site. This should be done briefly in the introduction, and then the contributions should be more formally stated in the discussion section of the paper (Ahlstrom, 2011b; Meyer, Estrin, Bhaumik, & Peng, 2009). Research in a novel sector in a largely unstudied region may constitute an empirical contribution, but the author must situate the paper in past research on the relevant theory lens and then show how the paper provides a theory contribution, as well as other contributions.Footnote 5

Additional guidance on theory contributions is available in a number of sources (e.g., Colquitt & Ireland, 2009; Corley & Gioia, 2011; Van de Ven, 2007; Whetten, 1989) as well as other types of contributions (Ahlstrom, 2011b, 2012b). For contributions to practice, some helpful works include Bartunek and Rynes (2010), Christensen and Raynor (2003), and Peng and Dess (2010). Some good examples of empirical contributions (as well as others such as methods) can be found in Meyer et al. (2009), Peng, Li, Xie, and Su (2010), and Rynes et al. (2005) as well as many other papers. Readers interested in learning more on the important topic of contributions to theory, empirical or case evidence, practice, methods, and the literature review should watch for these topics in future editorials or commentaries of APJM, and look up some of the helpful sources discussed here.