Abstract
Twenty male and 20 female 4-year-olds viewed a 19-minute Sesame Street video tape once a week for three weeks to determine whether comprehension of the plot of the video tape would improve if the children were given ample time to process the tape, and if they participated in one of two previewing instruction conditions. Findings indicated that repeated viewing of the tape was the most important factor in children's ability to comprehend the plot. Previewing instructions and gender did not influence plot comprehension. It is suggested that repeated viewing allowed the children to process the formal features of the tape and use them to construct a framework within which to interpret the plot of the show. Additional findings are discussed in terms of children's script representation and how such representation is acquired.
Similar content being viewed by others
References
Alvarez, M. M., Huston, A. C., Wright, J. C., & Kerkman, D. D. (1988). Gender differences in visual attention to television form and content.Journal of Applied Developmental Psychology, 9, 459–475.
Anderson, D. R., Lorch, E. P., Field, D. E., & Sanders, J. (1981). The effects of TV program comprehensibility on preschool children's visual attention to television.Child Development, 52, 151–157.
Blosser, B. J., & Roberts, D. F. (1985). Age differences in children's perceptions of message intent: Responses to TV news, commercials, educational spots, and public service announcements.Communication Research, 12, 455–484.
Bryant, J., Zillman, D., & Brown, D. (1983). Entertainment features in children's educational television: Effects on attention and information acquisition. In J. Bryant & D. R. Anderson (Eds.),Children's understanding of televisions: Research on attention and comprehension (pp. 221–240). New York: Academic Press.
Calvert, S., L., Huston, A. C., Wright, J. C. (1987). Effects of television preplay and formats on children's attention and story comprehension.Journal of Applied Developmental Psychology, 8, 329–342.
Calvert, S. L., & Tart, M. (1993). Song versus verbal forms for very-long-term, long-term, and short-term verbatim recall.Journal of Applied Developmental Psychology, 14, 245–260.
Collins, W. A. (1983). Interpretation and inferencing children's television viewing. In J. Bryant & D. R. Anderson, (Eds.),Children's understanding of television: Research on attention and comprehension (pp. 125–150). New York: Academic Press.
Collins, W. A., Wellman, H., Keniston, A. H., & Westby, S. D. (1978). Age-related aspects of comprehension and inference from a televised dramatic narrative.Child Development, 49, 389–399.
Field, D. E., & Anderson, D. R. (1985). Instruction and modality effects on children's television attention and comprehension.Journal of Educational Psychology, 77, 91–100.
Fivush, R. (1984). Learning about school: The development of kindergartners' school scripts.Child Development, 55, 1697–1709.
Fivush, R. (1987). Scripts and categories: Interrelationships in development. In U. Neisser (Ed.),Concepts and conceptual development: Ecological and intellectual factors in categorization (pp. 234–254). Cambridge: Cambridge University Press.
Fivush, R., & Slackman, E. A. (1986). The acquisition and development of scripts. In K. Nelson (Ed.),Event knowledge: Structure and function in development (pp. 71–96). Hillsdale, NJ: Erlbaum.
Fleiss, J. L. (1981).Statistical methods for rates and proportions. New York: John Wiley & Sons Inc.
Hayes, D. S., Chemelski, B. E., & Birnbaum, D. W. (1981). Young children's incidental and intentional retention of televised events.Developmental Psychology, 17, 230–232.
Huston, A. C., & Wright, J. C. (1983). Children's processing of television: The informative functions of formal features. In J. Bryant & D. R. Anderson (Eds.),Children's understanding of television: Research on attention and comprehension (pp. 35–68). New York: Academic Press.
Levorato, M. C. (1991). Children's memory for goaldirected events.Discourse Processes, 14, 443–468.
Lorch, E. P., Anderson, D. R., & Levin, S. R. (1979). The relationship of visual attention to children's comprehension of television.Child Development, 50, 722–727.
Lorch, E. P., Bellack, D. R., & Augsbach, L. H. (1987). Young children's memory for televised stories: Effects of importance.Child Development, 58, 453–463.
Nelson, K. (Ed.). (1986).Event knowledge: Structure and function in development. Hillsdale, NJ: Erlbaum.
Nelson, K., & Gruendel, J. M. (1979). At morning it's lunchtime: A scriptal view of children's dialogues.Discourse Processes, 2, 73–94.
Nelson, K., & Gruendel, J. M. (1986). Children's scripts. In K. Nelson (Ed.),Event knowledge: Structure and function in development (pp. 21–46). Hillsdale, NJ: Erlbaum.
Pezdek, K., & Hartman, E. F. (1983). Children's television viewing: Attention and comprehension of auditory versus visual information.Child Development, 54, 1015–1023.
Rice, M. L., Huston, A. C., & Wright, J. C. (1986). Replays as repetitions: Young children's interpretations of television forms.Journal of Applied Developmental Psychology, 7, 61–76.
Rice, M. L., & Sell, M. A. (1990).Explorations of the uses and effectiveness of “Sesame Street” home videocassettes. Final report of Children's Television Workshop contract, University of Kansas.
Schank, R., & Abelson, R. (1977).Scripts, plans, goals, and understanding. Hillsdale, NJ: Erlbaum.
Watkins, B., Calvert, S., Huston-Stein, A., & Wright, J. C. (1980). Children's recall of television material: Effects of presentation mode and adult labeling.Developmental Psychology, 16, 672–674.
Westcott, D. K., & Sell, M. A. (1995).Preschool children's knowledge of supporting actors in a familiar script. Manuscript in preparation.
Wright, J. C., Huston, A. C., Ross, R. P., Calvert, S. L., Rolandelli, D., Weeks, L. A., Raeissi, P., & Potts, R. (1984). Pace and continuity of television programs: Effects on children's attention and comprehension.Developmental Psychology, 20, 653–666.
Author information
Authors and Affiliations
Additional information
Partial funding of the project was provided by a Center of Excellence Award from the State of Tennessee to the Department of Psychology at The University of Memphis. The authors wish to thank Michelle Crain and Steve DePaola for their assistance in data collection and analyses, and Robert Cohen, Barry Gholson and Roger Kreuz for their comments on an earlier version of this manuscript.
Rights and permissions
About this article
Cite this article
Sell, M.A., Ray, G.E. & Lovelace, L. Preschool children's comprehension of aSesame Street video tape: The effects of repeated viewing and previewing instructions. ETR&D 43, 49–60 (1995). https://doi.org/10.1007/BF02300455
Issue Date:
DOI: https://doi.org/10.1007/BF02300455