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Prompting Social Action as a Higher-Order Pragmatic Act

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Pragmemes and Theories of Language Use

Part of the book series: Perspectives in Pragmatics, Philosophy & Psychology ((PEPRPHPS,volume 9))

Abstract

It is widely accepted in pragmatics that one of the key things accomplished through language in interaction is the delivery of actions. However, there is much less agreement as to how we might best theorise action vis-à-vis both what is said and what is left unsaid. While the focus in pragmatics was initially on speech acts, speech act theory has subsequently been critiqued for reducing an account of social action to the illocutionary intentions of speakers and for neglecting those actions that are not immediately salient in folk discourse. Pragmatic act theory (Mey J, Pragmatics. An introduction, 2nd edn. Blackwell, Oxford, 2001) offers a promising alternative to speech act theory in that it situates the analysis of action within discursive interaction. In this chapter, I consider the way in which pragmatic act theory can usefully inform the analysis of a set of inter-related social actions that comes under the umbrella of what might be termed “prompting”. Prompting social action involves one participant inviting another participant to initiate some kind of social action sequence, thereby avoiding accountability for having launched the social action in question. After discussing examples of the wide range of social actions that can be embedded within a prompting frame, with a particular focus on instances where invitations and proposals are prompted, I suggest that prompting social action more generally constitutes a higher-order pragmatic act.

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Notes

  1. 1.

    I propose here the term “prompting” in place of the term “soliciting” that I earlier used (Culpeper and Haugh 2014: 188, 190; Haugh 2015: 262–268). This is an attempt to forestall the assumption that the speaker is necessarily always intending to bring about the social action in question, as is the case when attempting, for instance, an analysis of hinting (cf. Ogiermann 2015b: 31).

  2. 2.

    The remaining examples in this chapter have been transcribed, where audio(visual) recordings are available, using standard conventions from conversation analysis (Jefferson 2004).

  3. 3.

    I would like to thank Paul Drew, John Heritage and Bernadette Vine for sharing data that is drawn upon in the analysis in this section, in addition to data I have myself collected.

  4. 4.

    As Tseng (2010) has argued, scamming personal information through spam email or calling also constitutes an instance of “fishing” for personal details that will be used in ways that are not in the interests of the person providing them.

  5. 5.

    The abbreviations in the morphological gloss in this example represent the following: Te = ‘te’-form; Past = past tense; Quot = quotation; Nomi = nominaliser; Cop = copula.

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Haugh, M. (2016). Prompting Social Action as a Higher-Order Pragmatic Act. In: Allan, K., Capone, A., Kecskes, I. (eds) Pragmemes and Theories of Language Use. Perspectives in Pragmatics, Philosophy & Psychology, vol 9. Springer, Cham. https://doi.org/10.1007/978-3-319-43491-9_10

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