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Influence of Social Norms on Decision-Making Against Landslide Risks in Interactive Simulation Tools

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Advances in Human Factors and Simulation (AHFE 2019)

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 958))

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Abstract

Landslide disasters, i.e., movement of hill mass, cause significant damages to life and property. People may be educated about landslides via simulation tools, which provide simulated experiences of cause-and-effect relationships. The primary objective of this research was to test the influence of social norms on people’s decisions against landslides in an interactive landslide simulator (ILS) tool. In a lab-based experiment involving ILS, social norms were varied across two between-subject conditions: social (N = 25 participants) and non-social (N = 25 participants). In social condition, participants were provided feedback about investments made by a friend against landslides in addition to their investments. In non-social condition, participants were not provided feedback about friend’s investments, and they were only provided feedback about their investments. People’s investments were significantly higher in the social condition compared to the non-social condition. We discuss the benefits of using the ILS tool for educating people about landslide risks.

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Acknowledgments

This research was partially supported by the following grants to Varun Dutt: IITM/NDMA/VD/184 and IITM/DRDO-DTRL/VD/179. We thank Akshit Arora for developing the website for ILS. We also thank students of IIT Mandi who helped in data collection in this project.

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Authors and Affiliations

  1. Applied Cognitive Science Laboratory, Indian Institute of Technology Mandi, Kamand, 175005, India

    Pratik Chaturvedi & Varun Dutt

  2. Defence Terrain Research Laboratory, Defence Research and Development Organization, Delhi, 110054, India

    Pratik Chaturvedi

Authors
  1. Pratik Chaturvedi
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  2. Varun Dutt
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Correspondence to Pratik Chaturvedi .

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Editors and Affiliations

  1. RDRL-HRF-D, U.S. Army Research Laboratory, Aberdeen Proving Ground, MD, USA

    Daniel N. Cassenti

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Chaturvedi, P., Dutt, V. (2020). Influence of Social Norms on Decision-Making Against Landslide Risks in Interactive Simulation Tools. In: Cassenti, D. (eds) Advances in Human Factors and Simulation. AHFE 2019. Advances in Intelligent Systems and Computing, vol 958. Springer, Cham. https://doi.org/10.1007/978-3-030-20148-7_27

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